Pricing I'd want to see if I were hiring me.

Most engagements run as a monthly retainer because that's when the work compounds. There are lighter on-ramps below for organizations that aren't ready for ongoing, and a nonprofit rate for qualifying 501(c)(3)s. No hour tracking, no opaque retainers, no proposal theater before you know what you're getting.

Monthly retainers

Essential Partner

Steady execution at a capped pace.

$750 - $1,000 / month

6 - 8 capped hours per month. 30-day opt-out.

Focus
Execution - updates, sends, monitoring
Call
30-minute monthly check-in
Reporting
Monthly hours review
Scope
Web, email, ads, CRM maintenance

For organizations that need a reliable hand on the digital work: email sends, site updates, ad grant monitoring, CRM hygiene, routine execution. When the cap lands, I tell you and we agree on what to carry into the next month.

Active Partner

Strategic direction plus execution.

$1,200 - $1,500 / month

10 - 12 capped hours per month. 30-day opt-out.

Focus
Strategy + execution + reporting
Call
60-minute monthly strategy session
Reporting
Monthly outcomes report
Scope
Web, email, content, video, event AV, strategy

For organizations that want a digital partner, not just an extra pair of hands. Strategy discussion, planning, execution across the full service scope, plus a monthly report that tells your board what actually happened and what it produced.

See what's included and excluded on both retainers

What's included

  • Capped monthly hours applied to agreed-on priorities (cap shown on each card)
  • One standing monthly call (30 minutes for Essential, 60 minutes for Active)
  • Monthly review of work done and hours used (Active adds an outcomes report)
  • Email and async access for questions and reviews
  • 48-hour response time on standard requests

What it does not include

  • Unlimited hours - everything tracks against the monthly cap
  • Paid social ad management or media buying
  • Grant writing or grant reporting
  • PR pitching or earned media outreach
  • Same-day turnaround (24-hour rush available for an agreed surcharge)
  • Hosting, domain, or software subscription costs (billed at cost or transferred to you)

One-off engagements

Project

Scoped deliverables. Fixed fee. Milestone-based invoicing.

Quoted after scoping call (typical range: $1,500 - $4,500)

A natural bridge to a retainer when the work is done.

For organizations with a defined thing to build: a new website, an email system, a Google Ad Grant recovery, a rebrand, a video, an event AV setup. Scope and price are locked in the proposal before any work starts. Milestone invoicing means you pay as deliverables land.

See project types and scope

Project types

  • Website build or redesign - 5 to 8 pages, mobile-ready, SEO setup, contact forms, content migration.
  • Email infrastructure setup - domain auth (SPF, DKIM, DMARC), Brevo or Mailchimp configuration, welcome sequence, list migration.
  • Google Ad Grant recovery or setup - account recovery or creation, campaigns, compliance configuration, reporting.
  • Brand or rebrand - visual identity, logo direction, style application across digital touchpoints.
  • Video production - single event capture or a short series, editing, color, audio, delivery-ready files.
  • Event AV - live event audio and video setup and operation, including livestream where relevant.
  • Communications infrastructure - email list rebuild, automation setup, donor and funder templates, CRM wiring.
  • CRM audit or implementation - HubSpot, Salesforce NPSP, or CiviCRM: assessment, migration, workflows, training.
  • Funder-credibility audit - digital presence assessed through a program officer's lens.
  • Grant reporting infrastructure - metrics tracking, dashboards, reporting templates.
  • Donor or constituent journey mapping - cross-functional audit of every digital touchpoint.
  • Seasonal fundraising campaign - year-end or Giving Tuesday: email, landing page, segmentation, reporting.
  • Workflow automation - n8n or scripted: intake to CRM, meeting to notes, donor receipts.
  • Private server setup - on-premises or VPS build for automation, local AI, and collaboration tools.
  • Annual report design - layout, data visualization, storytelling, print and digital.

What's included

  • A scoping call to define deliverables, timeline, and cost before anything is signed
  • Written proposal with fixed fee and milestone schedule
  • Personal execution - no handoffs to a subcontracted team
  • Status updates at each milestone
  • Handover documentation appropriate to the deliverable
  • 30-day post-delivery support window

What it does not include

  • Open-ended consulting or ongoing work after project close
  • Paid social ad management or media buying
  • Grant writing or grant reporting
  • PR pitching or earned media outreach
  • Copywriting for grant applications, board materials, or legal documents
  • Hosting, domain, or software subscription costs (billed at cost or transferred to you)

Scope changes get a written change order before any new work starts. The original fee does not change unless the scope does.

Starter tune-up

Fixed-scope audit. One-page plan. One handoff call.

$150 flat fee

The smallest way to get a concrete answer.

For organizations that need direction more than hands. A focused review of what you have - website, email infrastructure, analytics, or a specific problem - a short written assessment with prioritized recommendations, and one handoff call to make sure the plan lands. The goal is a document you can act on with or without me.

See what's included and excluded

What's included

  • Pre-work intake form and review of materials you provide
  • Audit of one defined scope area (website, email, analytics, or a named problem)
  • Written assessment: findings, prioritized recommendations, rough next steps
  • One 60-minute handoff call
  • 30-day follow-up window for clarifying questions by email

What it does not include

  • Implementation work of any kind
  • Ongoing consulting or follow-up beyond 30 days
  • More than one audit area (additional areas become a Project)
  • Grant writing or funder relations
  • Paid social strategy or ad management

Nonprofit rate

Reduced rate for qualifying organizations.

Small nonprofits under a revenue threshold qualify for a reduced rate on any tier. The threshold and reduction are confirmed at intake - not a vague promise, a specific number. The practice exists to serve organizations that usually can't afford this kind of help. The rate reflects that.

To qualify: registered 501(c)(3) or fiscal sponsorship under a 501(c)(3), annual revenue under a threshold confirmed at intake. The reduced rate applies to the full engagement. It is a policy, not a favor.

Pricing questions

Do you take equity?

No. The engagement ends cleanly when the work is done. Equity changes the incentives in ways that do not serve small nonprofits well.

Do you work hourly?

Not as a primary engagement. Fixed scope for Starter tune-ups and Projects, capped monthly hours for Essential and Active Partner retainers. If genuinely out-of-scope work surfaces partway through an existing project, that can be added at an hourly rate confirmed in writing first - but the default is a fresh scoped engagement, not ad hoc hours.

What is the minimum engagement?

A Starter tune-up is the smallest package. Anything smaller is probably a question the contact form can answer for free.

Can I pause an Essential or Active Partner retainer?

Yes. Both retainers have a 30-day opt-out with no cancellation fee. Pausing is easier than most clients expect.

What does the nonprofit rate actually mean?

Qualifying organizations get a reduced rate on any tier, confirmed before the engagement starts. It is a policy, not a negotiation. To qualify, the organization must be a registered 501(c)(3) with annual revenue under a threshold confirmed at intake. The reduced rate applies to the full engagement, not just the first invoice.

Do you write grant narratives?

No. Grant writing is a distinct discipline with its own specialists. I can make the digital evidence stronger - web presence, impact data, email infrastructure - but I do not write the narratives.

What happens if scope grows mid-project?

Scope changes get a written change order before any new work starts. No surprise invoices. The original fee does not change unless the scope does. If budget is a concern, the scope flexes - the rate does not.

What if we need more than an Active Partner retainer?

There is a Strategic Partner tier for organizations that need deeper engagement: CRM management, analytics, campaigns, and digital systems strategy. 18-22 hours per month, $2,000-$2,500. If that sounds like what you need, mention it in the first conversation.

Next step

Not sure which one fits?

Book a 30-minute scoping call. I'll tell you which tier makes sense, or whether none of them do and you'd be better served by someone else.

Book a scoping call